My almost-client grabbed a 38-page training manual off the stack of 200 copies. She rolled up the book, brandished it like a mini sword, and frowned at her team. "Ten of us reviewed this. Ten. We didn't catch it." A conference budget derailed by what the project manager saw as unimportant: 'Fresh pair of eyes' proofing Surprise! It may surprise you to … [Read more...] about “We didn’t catch it.” An expensive lesson in proofing our own work.
“What’s the hardest part about being a proofer?” My answer always surprises people. It's not doing the work. “The hardest part is convincing people they need a proofer, and having them listen once we're hired!” (Remember the story on my 'Secret sauce' for better docs page?) Crickets During the 2018 midterm primaries, I noticed a local magazine listing … [Read more...] about Give your proofer a break!
Do you remember that D+ essay in high school? The one with sentence fragments and misspellings? And some wrong words used in place of the right ones? Yeah. That essay. Mom wasn't pleased, was she? Let me help you avoid this scenario and save money on proofing. ’Cause in the real world, the critics can be worse than Mr. Eley in sophomore English. And each … [Read more...] about Rescue your proofing budget!
Remember our English teachers’ complaints when we put too much information into one sentence, stringing it together with a bunch of ‘…and then…’s? “We went to the park and then we went to the store and then we went home.” Oof! I ran out of breath on that one. Although we could fix this with semicolons (“We went to the park; then we …”), I’m not a huge fan … [Read more...] about Diametrically Opposed: Run-ons and Fragments