Do you remember that D+ essay in high school? The one with sentence fragments and misspellings? And some wrong words used in place of the right ones? Yeah. That essay. Mom wasn't pleased, was she? Let me help you avoid this scenario and save money on proofing. ’Cause in the real world, the critics can be worse than Mr. Eley in sophomore English. And each … [Read more...] about Rescue your proofing budget!
“Ten people reviewed that flier at least two times. Twenty read-throughs. But we didn't catch it. Ten people, and no one saw it.” My eyes widened. “The same ten people? People who helped write it? And knew what it was supposed to say?” Derailed by a 'little thing.' Surprise! It may surprise you to discover I’m not here to wave my hand in the air, jump … [Read more...] about “We didn’t catch it.”