Worst nightmare comes true
“They’re here! Our fliers are here!”
My ‘almost client’ opened the box.
1,000 copies of super-glossy-four-color-cost-a-bunch fliers
She proudly handed one to me.
I got a puzzled look on my face and asked,
“When is your event?”
Pin drop moment, and I saw a tear.
“Ten people checked that. T-e-n.”
A sad smile from the Yorkster.
“The same ten people who helped write it … and proof it?”
“Kathie, you’re right. I’ll have you proofread it, next time.”
It doesn’t matter if it’s a flier, business paper, or niche market book.
It may even be a new online course or website update.
[Same project] + [Same people to proof it] = [T-r-o-u-b-l-e]
If we don’t use a ‘fresh pair of eyes,’ our results can be disastrous.
Even a proofer needs a proofer!
Ready for a ‘fresh pair of eyes’ to check your work?
Need help achieving accuracy and clarity in your written materials?
Want to ensure your website makes sense to others?
Grab a cuppa coffee, kick back, and
check out Kathie York Proofing
Proofing • Editing • Business Writing
Let’s discuss your project!
Click here to contact me: Kathie@KathieYork.com