Business builder

Is the term “freelance” affecting your credibility?

Is the term “freelance” affecting your credibility?

  The first rule of websites? "Never send your reader away from your website." Yep, that rule. The one I am about to break, so please come back. If you work on a contract basis, you may have considered: should you use the term 'freelance' to describe your...

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[QW8] “How do I get past client objections?”

[QW8] “How do I get past client objections?”

[ Quick Win posts – QWs – are brief items to help non-overwhelm your day. Enjoy! ]     "Heard it all before, yadda, yadda, yadda." Of course. But how many of us paid attention? Writing a post on this topic was the farthest thing from my mind. (Except for the...

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5 Steps to Non-Overwhelm [Redux]

5 Steps to Non-Overwhelm [Redux]

[ Chapter 1 in my book is based on this post. ]   As small business owners suffered through the 'overwhelm' known as 2020 (!), I know some of us used a bit of the shutdown time to re-work company procedures. In that spirit, I've updated the flagship to my...

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A fresh look @ follow-up

A fresh look @ follow-up

When my friend Shawn and I talked about meeting reminders, she gave me another excellent idea to research and share with you: “I’d like to find the best way to follow-up and thank clients. Has the etiquette around thank-you notes changed?” Funny you should ask. When I...

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A fresh look @ meeting reminders

A fresh look @ meeting reminders

One great thing about asking your subscribers for blog post topics?   They come up with countless ideas.   Thanks to Margie G., an executive assistant for a racing team, we'll consider useful meeting reminders. The question that started it all As you might imagine,...

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Capture an entire webpage. No scrolling!

Capture an entire webpage. No scrolling!

    Are you a student? Business owner? Shopper? Or maybe a lookin’-for-that-next-car(er)?  😎 Do you need to capture online research and review it later? Read on, and I’ll dazzle you with my awesomeness. Oh. Did I write that out loud? What I really mean is ......

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Step 6 to Non-Overwhelm: “Shut it down!”

Step 6 to Non-Overwhelm: “Shut it down!”

[ This post was the base for Chapter 2 in my book, Welcome to Non-Overwhelm! ] In my 5 Steps to Non-Overwhelm post, I addressed creating and tweaking your business processes while leaving time for maintaining and growing your business. (It's interesting real-world...

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“Should I use links on my website?”

“Should I use links on my website?”

[ 2024 update: I no longer offer website testing as a service, but I still receive questions about using links on websites. I thought this might be a good one to add to the 'Non-Overwhelm' list for you. Here you go. 😎 ] Since I'm a website tester, people ask me for...

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“I’m fed up with website hype!”

“I’m fed up with website hype!”

My friend (I’ll call her Sally) told me she was fed up with website hype. Hype cost her dearly. Sally had just paid a bunch o' money for a site update she couldn't use. I'll share my friend's costly story, but first: here's an idea that may help you before you're...

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